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Ana Rita Paínho

At SÉRVULO since 2019, Ana Rita Paínho is a partner in the Life Sciences, Intellectual Property and TMT departments, working in the areas of trademarks and patents and, in the information technology field, focusing on software, e-commerce, data protection, marketing and advertising. Specialised Lawyer in Intellectual Property, by order of the General Council of the Bar Association of 2007, and Postgraduate in Industrial Property by the Faculty of Law of the Modern University, in 2003. CIPP/E (Certified Information Privacy Professional Europe) certification, by the IAPP (International Association of Privacy Professionals), in 2018. Before joining SÉRVULO, she was a consultant and partner at Anselmo Vaz, Afra & Associados between 2008 and 2019, a lawyer at Abreu, Cardigos & Associados between 2000 and 2007, and a trainee at Veiga Gomes, Bessa Monteiro, Marques Bom & Associados between 1998 and 2000. She joined the Portuguese Bar Association in 2000. Ana Rita is Chairman of the Tax Council of AIPPI Portuguese Group, Ombudswoman of the Portuguese Association of Travel and Tourism Agencies and a member of UNION and IAPP. She is a regular speaker at conferences related to her areas of specialisation.

Relevant Experience

Legal advice on intellectual property matters, including patents, trademarks, authorship rights and related litigation. Her practise also covers agency, distribution and franchising agreements for premium brands. 

In TMTs, legal advice on software and e-commerce, publicity campaigns and branding strategies.

Full GDPR implementation advice, including data privacy impact assessments, auditing, policies and notices revision and internal records for companies in various sectors.